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如何衡量再营销的成功与否

December 3, 2024 | News | No Comments

如何衡量再营销的成功与否

再营销可以帮助营销人员联系那些在没有转换的情况下离开他们网站的访问者。为这些广告系列创建的广告和目标网页可以帮助您回复丢失的访问者并将其进一步转移到转化渠道中:

您是否能够将丢失的访问者转换为潜在客户或客户取决于以下有助于衡量再营销广告系列是否成功的指标。

铅转换(CPL)

潜在客户转化次数是直接归因于再营销广告的潜在客户数量。这些潜在客户以再营销目标网页上的转化形式呈现。
CPL较高表示您的广告成功吸引了访问者,并且您的目标网页消息确认了访问者转换您的优惠。

培养接触

培训内容涉及您的现有联系人与再营销展示广告系列的互动,参考后期或中期广告和优惠。
此指标可帮助您确定哪个潜在客户实际上已准备好点击CTA按钮并购买您的产品。培养接触有助于识别准备好从现有受众群体进行销售的尚未开发的潜在客户。

通过转化查看

转化视图是指潜在客户查看您的再营销展示广告但未点击,并返回您的网站或点击您自己的目标网页时发生的转化。

可以使用目标网页上的跟踪像素来衡量转化后的观看结果。此指标非常重要,因为它可以帮助您完成转化渠道难题,并让您了解营销渠道可以采取的所有可能路线以获得转化。

页面访问量

网页访问次数衡量的是从您的广告到达再营销目标网页的访问者数量。您还可以衡量与再营销广告系列相关的网站访问次数,因为访问者可能因品牌知晓度而返回您的网站,而不一定是点击展示广告。

电子邮件打开

通过电子邮件与潜在客户联系是一种强有力的再营销形式。通过衡量电子邮件开放率,您可以收集数据,帮助您将来编写更好的电子邮件主题。

个性化的培育电子邮件可以提高用户参与度。通过此指标,您可以衡量当前发送的再营销电子邮件是否有效或未能给您的受众留下深刻印象。

营销合格潜在客户(MQL)

营销合格的潜在客户是具有营销团队资格的潜在客户,与其他潜在客户相比更有可能成为客户。MQL值来自领导评分,受众行为,特定 前景活动和公司信息。

现在轮到您制作再营销广告系列了

再营销广告系列可以帮助您与98%未经转换的网站访问者联系。当您创建细分受众群列表并将其与专门针对这些列表的再营销广告和目标网页相结合时,您不仅可以提高客户转化的可能性,还可以提高品牌认知度。

通过测试再营销展示广告和目标网页,您可以制作吸引受众群体并说服其转化的广告系列。

立即开始使用Instapage创建专业和100%可自定义的再营销目标网页。在这里注册为期14天的试用版。

  • 第1章  什么是再营销?
  • 第2章  再营销广告系列的类型
  • 第3章  如何为再营销广告系列收集数据?
  • 第4章  您如何设置再营销广告系列?
  • 第5章  如何优化再营销广告和目标网页
  • •••

Keyword: 谷歌代投

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How to Choose the Right Food Packaging Machine

December 3, 2024 | News | No Comments

Choosing the correct packing equipment and the provider may have a significant impact on the success of a project.

Products cannot be packaged properly and securely without packaging machinery. It’s important to choose a machine that best meets your demands since they are utilized in a variety of industries.

To meet the ever-changing market demands, one or more kinds of equipment will need to be selected depending on what is being produced and how it is packed.

If you want to find the ideal solution for your manufacturing process, you need to examine a few things. As a result of a large number of factors, it might be difficult to acquire the precise equipment and services you want either now or in the future.

When assessing your alternatives, there are a few things to keep in mind. In this article, we will discuss a couple of types of food packaging machines. Before we end our article, we’ll provide practical tips for choosing the right food packaging machine for your business!

Contents
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1
Types of Food Packaging Machine

2
Tips for Choosing the Right Food Packaging Machine

3
Takeaways

Types of Food Packaging Machine

Capping Machine

Capping machines is a  general term that refers to machines used for capping containers with a cap. There are many different types of capping machines, each designed for a specific type of cap.

The most common type of capping machine is the screwing capper, which is used to seal bottles with a screw-on cap.

Other types of capping machines include crimped copper, which is used to seal bottles with a crimped-on cap,  and the snap capper, which is used to seal bottles with a snap-on cap.

All of these machines are essential for the packaging bottling line. They provide a quick and reliable way to seal containers with a cap, ensuring that the product is safe and secure.

Capping machines are an important part of any packaging line. They provide a quick and efficient way to seal containers with a cap, ensuring that the product is safe and secure.

Bagging Machine

A bagging machine is another type of food packaging machine used for packing food in a bag. Premade bag packaging is a kind of packaging in which the bag is prepared beforehand and then filled with the packed goods.

This style of packing is often used to protect food and other goods from infection.

A premade pouch machine is compatible with all conventional filling equipment for dry items such as chips and sweets.

There are different types of bagging machines, each designed for a specific type of bag. The most common type of bagging machine is the form fill and seal machine, which is used to pack food in a polyethylene or paper bag.

Other types of bagging machines include the vertical form fill and seal machine, which is used to pack food in a vertical bag, and the horizontal form fill and seal machine, which is used to pack food in a horizontal bag.

All of these machines are essential for the packaging process. They provide a quick and reliable way to package food in a bag, ensuring that the product is safe and secure.

One good specific example of a bagging machine is the biscuit packaging machine. Biscuit packaging machines are useful for packaging biscuits, cookies, candies, and other types of food products. It is a reliable machine that can handle the packaging needs for small or large-scale production.

The machine has an automatic feeding system and is equipped with advanced technology that produces high-quality packages.

The biscuit packaging machine has a number of advantages over manual packaging. It is more efficient and can package products at a much faster rate.

The machine is also more accurate, which results in less waste. It is a versatile machine that can be used to package a variety of food products.

The biscuit packaging machine is a valuable piece of equipment for any food processing facility. It is reliable, efficient, and accurate,  and can handle the packaging needs of any business.

If you are looking for a quality packaging machine, the biscuit packaging machine is a perfect choice.

Carton Sealers

Case sealers, or carton sealing machines, are packing devices that fold and close the top lids of your filled cartons. After the packing process, these machines provide a secure and fast technique to cover the cases.  It is a great way to keep your products clean, presentable, and dust-free.

There are two main types of carton sealers: the linear carton sealer and the rotary carton sealer. The linear sealer runs along the length of the carton, while the rotary sealer spins around the carton.

Both types of sealers have their advantages and disadvantages. The linear sealer is faster and easier to use, while the rotary sealer is more accurate.

No matter which type of carton sealer you choose, it is an essential part of the packing process. It provides a quick and efficient way to close the top lid of the carton, ensuring that the product is safe and secure.

Checkweighers

Checkweighers are often used to weigh product items as they transit through the manufacturing process.

This technology enables producers to have a better understanding of their manufacturing data such as production count, batch control, and overall weights, which may include permitted and rejected weights.

A check weigher device is used by packing and processing industries to ensure that items that are either underweight or overweight are not sold.

These devices enable producers to avoid having to go through a recall procedure or deal with customer concerns about underweight items.

Checkweighers are also more effective at detecting product anomalies, which raises the overall level of process safety.

Products that may have been potentially contaminated during the packing process are evaluated again to assure customer safety.

Filling Machines

In addition to filling food and drinks, filling machines are also used for a variety of other items. Depending on the product, they are used to fill bottles or pouches.

There are a few different types of filling machines: the volumetric filler, the weight filler, and the bag in box filler. The volumetric filler is the most common type of filler. It is used to fill bottles or jars with a specific volume of product.

The weight filler is used to fill containers with a specific weight of the product. This type of filler is most often used for products that are sold by weight, such as meat or fish.

The bag in box filler is used to fill bags with a specific volume of product. This type of filler is most often used for products that are sold in bulk, such as flour or sugar.

All of these fillers are important for the packing process. They provide a quick and reliable way to fill bottles, jars, or bags with a product, ensuring that the product is safe and secure.

Here is a video example of how a liquid filling machine works.

Lidding Machines

A lidding machine is an automated machine that creates and installs corrugated cardboard lids over the plateaux that are generated throughout the manufacturing cycle, using a conveyor belt or driven rollers to do this.

Lidding machines are used to pack food in a horizontal bag. There are two types of lidding machines: the rotary lidding machine and the inline lidding machine.

The rotary lidding machine is the most common type of lidding machine. It is used to install lids on containers that are rotating on a turntable.

The inline lidding machine is used to install lids on containers that are moving in a straight line. Inline lidding machines are typically used for small containers, such as sachets or pouches.

Tips for Choosing the Right Food Packaging Machine

Food packaging is an integral part of the food industry. It not only protects food from contamination but also creates visual identity and enhances marketing efforts.

There are different types of packaging machines that are used for creating and controlling products in the market; these include rotary die-cutters, labelers, sealers, shrink sleeves, and more.

If you are in the food industry and are looking for the right machine for your business, here are some tips to help you choose:

1. Consider the type of product you want to package.

Different products require different types of packaging. For example, if you are packaging a liquid or semi-liquid product, you will need a machine that can handle liquid or viscous products.

2. Consider the size and shape of your product.

Packaging machines come in all shapes and sizes, so you need to make sure the machine can accommodate the size and shape of your product. Being specific with your needs and understanding the size of your product is crucial in choosing the right machine.

This also comes the volume of your product. You need to make sure the machine can package your product in the right quantity.

3. Consider the speed of your production line.

Some machines are faster than others, so it is important to consider how much product you plan to produce and what speed you need your machine to run at.

If you have a slow production line, you will need to consider a slower machine;  likewise, if you have a high production line, you will need to consider a machine that can keep up with your demand.

4. Know your budget

Like everything else in life, machines come with different price tags. It is important to know what you can afford and to find a machine that fits your needs and your budget.

5. Ensuring the durability of the food packaging equipment

Making sure that your food packaging equipment is durable is important. You don’t want to have to replace your machine every few years, so it is important to find one that is built to last.

6. Partnering up with a reliable food packaging company

Contacting a reliable food packaging company is essential in ensuring the durability of your equipment.

They are the qualified personnel to provide you with assistance and feedback based on your decisions. You can discover the ideal machine for your product and enjoy years of success in the food industry by considering your company’s demands.

Takeaways

When choosing a food packaging machine, these are some of the factors you need to consider.

By taking into account the type of product you want to package, the size and shape of your product, the speed of your production line, and your budget, you will be able to find the perfect machine for your business.

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The History Of Mother’s Day

December 3, 2024 | News | No Comments

Traditionally known as Mothering Sunday, Mother’s Day in the UK falls on the fourth Sunday of Lent 3 weeks before Easter Sunday. Most of us celebrate Mother’s Day but very few people know it’s origins. It is believed to have started as the day people would visit their “mother” church, for a special service. By returning home to the church of their childhood, often reunited families, and spend time with their mothers. There was also a custom of apprentice boys and children in domestic service being given the day off to spend with their families.

One of the other traditions from Mother’s Day is the food. It was once known as ‘Refreshment Sunday’ as it was a day in mid lent where the fasting could be eased and people could enjoy a meal together after church. As Mother’s Day in the UK falls in spring this would usually have been spring lamb, with the mother of the family being made queen of the feast.

Mother’s Day played an important part in the sixteenth century, however by 1935 Mother’s Day had started to decrease in popularity in the UK and Europe and was celebrated less and less until

World War II. In the US and Canada Mother’s Day was celebrated during the war as those far from home wanted to give thanks to their mothers. Other’s around them joined in and Mother’s Day was pushed back firmly on to the UK calendar.

Mother’s Day in the US, and many other parts of the world is a more secular event celebrated on the second Sunday in May. It was created in 1908 by Anna Jarvis from Grafton, West Virginia, following the death of her own mother in 1905 she wanted to have a day honouring the sacrifices mother made for their children. However, she did not appreciate the commercial nature of Mother’s Day and campaigned to have this removed from the calendar, stating “A printed card means nothing except that you are too lazy to write to the woman who has done more for you than anyone in the world.”

The day is now a chance to show love and gratitude to your mum, through giving thoughtful gifts, acts of kindness and spending time with her. Traditional gifts for mothers included flowers and cake. Today it is still convention to spoil your mum with a stunning bouquet of flowers, or more modern gifts such as beauty treatments, perfume, clothes or jewellery and the all-important card.

We have a great range of jewellery-based gifts and what is even better is we are in mid-season sale so you can show you how much you care while still getting a great deal.

There are no hard and fast rules around celebrating Mother’s Day with most families having their own ways of celebrating the day, often starting with breakfast in bed. Often it is seen as a day “off” from the domestic routine for mothers, with children and partners doing the chores. Booking a table at a local pub for lunch is often a popular choice to take mum to spoil her.

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Recently, the advanced gearbox bearing production line of Luoyang Bearing Group Co., Ltd. came with bursts of busy sounds, marking Luoxiang Group to seize industry opportunities and accelerate the pace of the formation of new quality productivity.


The product just off the line in this production line is a 6 MW high-power wind power bearing independently developed by LYC. The launch of this bearing solves the core problem of the autonomy of China's high-power wind power gearbox bearings, and also marks the realization of the independent production of high-end bearings, the product technology level has reached the international leading level, and the localization rate has reached 100%.


The reorganization of LYC has brought new opportunities for its development. As a successful case of state-owned enterprise reform in Luoyang, Luoxiang Group has undergone two mixed ownership reforms since 2022, introducing strategic investors such as Zheng Coal Machinery Group and AVIC Industry Investment to set up joint stock companies. These reform measures have stimulated the enthusiasm and vitality of the enterprise's second entrepreneurship, and written a new chapter of the rebirth of Luoxing Group.


At present, LYC sprint A-share listing preparations have entered the Henan Securities Regulatory Bureau guidance filing stage. Luoxiang Group is committed to becoming a high-end, service-oriented and internationalized world bearing supplier integrating research and development, production and service.


A series of restructuring and integration projects are rapidly advancing in Luoyang, forming a new development pattern.


Luoyang Industrial Holding Group Co., Ltd. was formally established recently, integrating Guohong Group, Wanji Group and other high-quality industrial equity, the business scope covers bearing and intelligent equipment manufacturing, high-end petrochemical, aluminum and aluminum deep processing, electricity, new energy and other more than 30 fields, the total assets of more than 100 billion yuan.


In addition, Luoyang Trading Company is also in the process of preparation, aiming to focus on the construction of a large transportation system, to achieve the integrated development of public transportation investment, construction, operation and management, and to create a first-class comprehensive operator of public transportation investment and development in China.


In accordance with the principles of similar industries, related industries, the same main business and complementary advantages, Luoyang City vigorously promotes the reorganization and integration of city-owned enterprises, and has initially formed a “4+1+N” state-owned assets layout, and city-owned state-owned enterprises are transforming from traditional investment and financing platforms to modern enterprises.


The relevant person in charge of the municipal SASAC said: “The reform of state-owned assets and state-owned enterprises is one of the key tasks of comprehensively deepening reform in Luoyang, we will deeply implement the spirit of the Third Plenary Session of the 20th Central Committee of the Party, continue to optimize the layout of state-owned assets, deepen the reform of enterprises, and contribute more state-owned assets and state-owned enterprises to the construction of modern Luoyang.”

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Nowadays we have social media everywhere, so having the ability to share content on your website is essential.

By default Drupal doesn’t provide social media sharing buttons out of the box. However, when delivering Drupal services, we use modules that can help with this. The most popular solution is the AddToAny module.

AddToAny module provides a huge number of share buttons including the universal (‘+’), Facebook, Twitter, Pinterest, Reddit and many more.

And popular AddToAny features list is also impressive:

  • Floating share bars for mobile, desktop, and various site layouts; 
  • Image share buttons to share your images; 
  • Share counts and share count recovery;
  • Google Analytics integration; 
  • Vector sharing icons made for mobile, Retina and high-PPI displays; 
  • Universal sharing button and smart menu; 
  • Visitor personalization; 
  • International support (i18n/localization); 
  • Accessibility and graceful degradation; 
  • Cross-browser and backward compatibility; 
  • Optimized performance and efficient loading via world-class CDNs; 
  • Complete control for publishers & developers of all sizes

Dates

The first version of the module was released on 15 April 2008, the latest update – 15 may 2020.

The module can be installed on:

  • Drupal 7 (7.x-4.16 stable release version); 
  • Drupal 8 (8.x-1.14 stable release version);
  • Since 8.x-1.13+ it supports Drupal 9 as well.

All stable releases for this project are covered by the security advisory policy.

Module popularity

According to the statistical data from the module’s page, it is currently used by about 47.000 websites.

Module creators

The module is created and maintained by the only person – micropat (see his profile).

What is the module used for?

It is a highly customizable module, allowing to share content probably to any social media. It has a very friendly and excellent documentation with many examples.

Unboxing

To install AddToAny go to the webpage or do it via composer:

composer require drupal/addtoany

Configure placement

By default, share buttons are disabled and placed in Manage display section of each content type, e.g. Structure > Content types > Blog post > Manage display. Be sure it is enabled before we continue.

Configure AddToAny

To configure AddToAny options, go to Administration > Configuration > Web services > AddToAny.

Let’s go through each section briefly.

Buttons section

AddToAny uses SVG sharing icons that can be scaled to any size, the default value is 32×32 pixels. You can customize the share buttons by editing the “Service Buttons HTML Code” box. More details can be found in the official documentation, where you will find the additional feature examples, such as:

  • Share event handling & modifying; 
  • Templates & endpoint parameters; 
  • Link tracking & URL shorteners; 
  • Custom color buttons; 
  • Image share buttons; 
  • Share counters; 
  • Share count recovery; 
  • etc. 

Here are a few examples.

Like buttons:

<a ></a>
<a ></a>
<a ></a>

Share counts buttons:

<a ></a>
<a ></a>
<a ></a>
<a ></a>

Under the universal button section you can also customize the + button or even remove it:

Additional Options section

Here you can add some custom JS or CSS code for AddToAny with no need to do it programmatically.

As an option, you can for example set a custom color to perfectly match any design’s color scheme. Just add the following JS code to your “Additional JavaScript” box on the Configuration page.

 a2a_config.icon_color = "#0166ff"; 

Entities section

In this section you can toggle the content entities where AddToAny will be available to interact with.

Once the AddToAny Share Buttons module is installed and enabled, a few sharing buttons will appear on your page. Let’s check out how they look.

By default we have a “+” icon (called the “Universal Button”), next Facebook share is there, as well as Twitter, and email. Clicking the “Universal Button” you will see all available share buttons for other services.

And here is an example of Twitter sharing popup. When a visitor clicks one of the buttons, a pre-populated post pops up.

Let’s dive into the documentation and see if we can adjust the template.

Voila, you can change the default message, by adding the following JavaScript code:

var a2a_config = a2a_config || {};
a2a_config.templates = a2a_config.templates || {};
a2a_config.templates.twitter = {
    text: "Reading: ${title} ${link} by me",
    hashtags: "sharing,social"
};

Hook & Templates

If you think that standard settings is not enough, you can try extending the addtoany-standard.html.twig template.

The default theme implementation to standard AddToAny buttons includes the following variables:

  • addtoany_html: HTML for AddToAny buttons;
  • button_image: URL for universal button;
  • button_setting: Setting of button;
  • button_size: Size of buttons;
  • universal_button_placement: Value of ‘before’ or ‘after’ to place button;
  • link_url: Value of URL to share;
  • link_title: Value of page title to share.

There is also one hook, allowing you to programmatically alter the entity types that the AddToAny pseudo-field is available for:

/**
 * @param array $types
 *   The entity types.
 */
function hook_addtoany_entity_types_alter(&$types) {
  // Add the "taxonomy_term" entity type.
  $types[] = 'taxonomy_term';
}

Alternative solutions

There are a few other options that you might want to investigate. Here is the list:

  • Better Social Sharing Buttons (Drupal 8 & 9); 

Has less settings options and services. According to the description this module delivers the most clean solution without making a lot of external calls, having tracker scripts, or even connecting to ad servers.

  • Sharethis (Drupal 8 beta version);
  • Service links (only Drupal 7 version);
  • Addthis (only Drupal 7 alpha version). 

Summary

Now you have all the necessary information on how to add social links to your Drupal site on the example of the AddToAny module. However, if you want to know more about how to most effectively use this module for your website, please contact our Drupal consultants. Once you have installed this module, you will get a very customizable platform with many fine features, which makes your content easy to share.

Keyword: drupal agency

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The Trixie Baza Cat Scratching Post – Grande Cat Hammock in Gray creates the perfect place for cats to scratch, nap, play, and relax!

  • Covered in soft long-haired plush
  • 2 natural sisal scratching posts
  • Fun pom toy on string
  • Comfortable plush hammock
  • Plush lined cat condo

Why We Love It:

The Trixie Baza Cat Scratching Post – Grande Cat Hammock provides a great place for cats to scratch, nap, and play!  It features 2 natural sisal scratching posts for any cats scratching instincts.  Its fun dangling pom toy encourages endless batting play.  The super-soft long haired plush lined cat condo and cat hammock invite cats to relax, hide, perch, or nap in comfort!

Sizing:

One Size: 19.5″L x 14.75″W x 23.5″H, Posts are 3.5″ Diameter

Keyword:

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OEM Anti Hair Loss Hair Mask

December 3, 2024 | News | No Comments

 

Product Features:

The main ingredient of KARSEELL OEM Anti Hair Loss Hair Mask is collagen.

KARSEELL OEM Anti Hair Loss Hair Mask treats to prevent hair fall, stimulate hair growth, and improve the structure of damaged hair, repairing it to make it softer and more elastic.

FAQ

1) What is the MOQ?

Our inventory: 48pcs/cartoon

2) Can you do private label/make our logo?

We are hair products manufacturer for 16 years, we have two factories in China, support to make your logo as well as private label.

3) Is sample testing supported?

We are a manufacturer and we support free sample testing.


Hot Tags: oem anti hair loss hair mask, China, manufacturers, factory price, wholesale, bulk, free sample

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Unveil the power of the Karseell Maca Hair Mask, a deep repair solution that nourishes and revitalizes your hair. This Karseell Maca Hair Mask, ideal for all hair types, infuses your hair with essential nutrients, leaving it stronger, shinier, and healthier. Experience the transformative effects of the Karseell Maca Hair Mask and restore your hair's natural beauty.

 

Karseell Maca Hair Mask

Hair nourishment

Deep repair

Hair revitalization

Strengthen hair

Shiny hair

Healthy hair

Hair mask treatment

Repair hair mask

Hair care product

Nutrient infusion

Hair hydration

Hair restoration

Hair care routine

Damaged hair repair

Smooth hair

Hair treatment

Hair mask application

Effective hair mask

High-quality hair care

Hair repair solution

Intense hair care

Restore hair health

Hair beauty treatment

Deep conditioning

Hair improvement

Post-color care

Nourishing hair mask

Hair strengthening mask

Hair care essential


 

Keyword: ecolchi haircare

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Moroccan Oil Hair Mask Colour Depositing

December 3, 2024 | News | No Comments

 

Product Features:

HAPPY ANGEL Shampoo set is an Italian product made with standard quality, fragrance and helps to treat many scalp problems, such as:

Hair treatment, curly hair, oily hairTreat damaged hair from multiple hair color changes

Treat hair loss and strengthen hair.

Treat hair loss, split ends and stiff hair

Treat sticky hair, no weight, no growth

 Makes hair soft and fragrant

 Makes hair brush faster and heavier

 Makes hair shiny and shiny.


FAQ

Q:Are you manufacturer or trading company? 

A:We are a professional manufacturer specializes in all kinds of cosmetics products. As a factory we endeavor in providing clients with high quality and competitive products; as a sales team, we focus on a professional and satisfactory custom service.

Q:Is it safe to deal with CHINCHY?

A:Of course, chinchy  is a verified gold supplier of Alibaba, with over 10 years experience in cosmetic area, has gained a good reputation among clients all over the world.And for the first cooperation, you can pay through Trade Assurance or Paypal if worry about the safty.

Q:Do you offer custom packaging? 

A:Yes, we welcome your design and please tell us in detail what your requirements are such as color, shape, material or even budget. We will come up with solutions and discuss them with you.

Q:May I have samples before mass production? 

A:Sure. In order to make sure the best quality and meet your requirement, we would never start production unless the sample is approved.

Hot Tags: moroccan oil hair mask colour depositing, China, manufacturers, factory price, wholesale, bulk, free sample

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